Strategic Council
Transforming your innovation into commercial success
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CONSULTING AND SUPPORT SERVICES
A global approach to accelerate your growth in European markets
With more than 20 years of experience with the European Commission and in supporting innovative companies, Marketkaps extends its expertise beyond European funding for support you in all critical dimensions of your development.
We combine our in-depth knowledge of the European innovation ecosystem with operational expertise to support you from strategic design to market launchOur proven methodology adapts to the specific needs of each client, whether they are start-ups, growing businesses, SMEs or large groups.
Our strategic consulting services
Solutions tailored to each challenge of your growth
Our strategic consulting services cover your entire innovation journey, from initial strategic structuring to commercial success. Each intervention draws on our in-depth knowledge of the European ecosystem and our operational experience with over 300 projects supported since 2017. We tailor our expertise to your specific challenges to maximize your chances of success in European markets.

Project management
Expert management of your innovation projects
We provide complete management of your projects throughout their entire lifespan, allowing you to focus on your core business.
- Managing deliverables and meeting critical milestones
- Organization and management of steering committees
- Regular reporting to stakeholders
- Risk management and proactive mitigation
- Coordination of multidisciplinary teams
- Budget monitoring and resource optimization

Market analysis
Deciphering opportunities and structuring your vision
Our sector expertise and knowledge of European markets give you a clear vision of the opportunities to be seized.
- In-depth market research and opportunity identification
- Design and validation of innovative economic models
- Development of structured and convincing business plans
- Strategic financial advice and financing roadmaps
- Business valuations and compliance audits
- Competitive analysis and differentiating positioning

Strategy
Innovation-market alignment for sustainable growth
We establish the strategic structure that allows your innovation to be perfectly aligned with market expectations to generate sustained growth.
- Defining the vision and long-term objectives
- Ecosystem mapping and optimal positioning
- Partnership and alliance strategies
- Technology and innovation roadmaps
- Organizational structuring for growth
- Internationalization Planning

Marketing
From innovation to commercial success
We support you in building and executing your go-to-market strategy, capitalizing on our European network.
- Defining optimal distribution models
- Structuring sales channels and commercial partnerships
- Development of detailed operating plans
- Pricing strategies and revenue models
- Product launch and market launch plans
- Development of the commercial ecosystem


Why Choose Marketkaps?
Recognized European Expertise
More than 20 years of experience with the European Commission and in-depth knowledge of the European innovation ecosystem.
360° approach
From strategy to execution, we cover all critical aspects of your development, perfectly complementing our financing expertise.
International Network
A network established in more than 23 European countries to facilitate your partnerships and expansion.
Tailor-made support
Whatever the nature of your organization

Research Institutions
Technology transfer, research promotion and industrial partnerships.

Startups & Growing Companies
Strategic structuring, validation of the economic model and preparation for fundraising.

SMEs & ETIs
Accelerated growth, international expansion and operational optimization.

Large Groups
Open innovation, digital transformation and acquisition strategies.
Let's discuss your project
Your Success, Our Commitment
We transform your vision into commercial reality through a proven strategic and operational approach, fueled by our unique expertise in the European innovation ecosystem.
We are always happy to share our ideas and explore how our consulting expertise can accelerate your growth and maximize your market impact.
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